30. 7. 2026
Competitor Analysis
Get an overview of the market and competitor activities
Get data for strategic decisions in marketing, PR and brand management.
Management
Business Development
PR
Brand Management
Marketing
What you get from competitor analysis
An overview of competitor activities
You'll find out what products, services and topics your competitors communicate, what resonates with audiences and who their key influencers are.
Media and social media monitoring
We track mentions across channels – from social networks, online media and podcasts to print, radio and television.
Competitor performance comparison
How many mentions appeared, which posts had the most engagement, which platform works best for your competitors and who got the best response?
Recommendations for your communication strategy
Based on the data, we'll recommend strategic steps for responding to competitor activities and improving your own communication.
Competitor analysis helps you better understand what works for your competitors, where your strengths and weaknesses lie and which opportunities deserve attention.
Your media image
vs. the competition
in real time
Track the development of mentions, reputation and your brand's media image compared with the competition – in real time.
The NewtonOne app gives you clear Dashboards.
Choose from more than 45 charts and visualizations, fully customizable to your needs.
We'll help you get a clear picture of your brand and your competition
- We'll compare your brand's image with the competition
- We'll reveal which competitor activities actually work
- We'll examine how you stand against the key players on the market
- We'll identify the current trends in your industry
- We'll measure the impact of campaigns and marketing activities
- We'll evaluate the effectiveness of influencer marketing
- We'll find out how visible your brand is in the media and online
Discover more media analysis options
There are no limits to what media analyses can do – we'll recommend new topics to track and tips for relevant media and channels. We'll help you set up an effective marketing strategy, plan and evaluate campaigns, analyze the impact of ESG activities, choose suitable influencers and ambassadors, or prepare for entering a new market.
Stay Informed
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