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The monitoring company that gives media context

We are the NEWTON Media team – a leading Czech technology and analytics company in the field of Media Intelligence, comprehensive media monitoring and PR measurement with international reach. For 30 years we've been helping companies, institutions and public organizations understand the media image of the world around them – across traditional and digital channels.

We believe technology should make it easier for people to navigate information, point out what matters and help them discover connections and new opportunities. That way they can make better, more informed decisions in a rapidly changing media environment.

Company founder Petr Herian
"Technology should open up new possibilities for people"

Company founder Petr Herian

"When I started the business, I didn't think about how big the company would get. We went to see clients and started building tailor-made products. I'm more of a techie than a manager. What I enjoy most is listening to clients and thinking about how to keep improving our products."
— Petr Herian

International
presence

Czech RepublicSlovakiaUnited KingdomCroatiaSloveniaNorth MacedoniaSerbiaBosnia and HerzegovinaPoland
Local proximity, regional reach
Over three decades we've grown from a small business into a leading technology monitoring company. Today we operate through our own NEWTON Group offices in the Czech Republic, Slovakia, Poland, Croatia, Slovenia, Serbia, Bosnia and Herzegovina, Montenegro, Kosovo, North Macedonia, Albania and Ukraine.

The values we build on

A friendly atmosphere, a fair approach, the ability to listen to clients' needs, high flexibility and an innovative approach to everything we do form the core of who we are. It is clients' needs and market developments that set our direction – from the arrival of social media through multimedia monitoring to today's use of artificial intelligence.

Friendly atmosphere

An open and supportive company culture

Fair approach

Transparency and trust in every relationship

Listening to clients

We build products based on real needs

High flexibility

Fast response to changing requirements

Innovative approach

Technology and AI at the heart of our solutions

Long-term perspective

30 years of experience in media monitoring

NewtonOne Next Generation

Media and social media monitoring in one application. Track mentions of your brand and competitors in real time and stay one step ahead.

Learn More
NewtonOne

Media Intelligence today

Technology, human expertise and credibility

The quality of our outputs rests on a combination of modern technology, AI tools and experienced media analysts. Since 2003 we have been an active member of the international FIBEP association, and we also cooperate with AMEC, where we contribute to developing media and PR measurement standards and implementing the Barcelona Principles.

FIBEP member since 2003

The international association for media intelligence and media measurement

Gold AMEC Awards

Prestigious awards for the best analyses in 2016, 2017, 2018, 2019 and 2021

Trusted by Companies Across Europe

Yellow Ribbon

Veronika Friebová PR and Community Care Manager

Media monitoring has given us convenient, fast access to relevant information from the media. The tool lets us track mentions of our activities in real time, and thanks to clear reports we always have a clear picture of how we're perceived in the media. The service has made navigating the media landscape significantly easier and made our work with information more efficient.

Allianz

Marie Petrovova Spokesperson

We've been working with Newton Media on monitoring for several years. We appreciate the reliability, speed and quality of the outputs. The team responds flexibly to our requests and actively suggests improvements to make working with the data easier. We also value the opportunity to take part in expert webinars, which bring inspiration and an overview of current trends in communication and media analytics.

BMW

David Haidinger Corporate Communications Manager

Monitoring from Newton has accompanied me through practically my whole professional life. It's fascinating to watch how it changes and evolves over time with the arrival of new technologies.

Packeta

Ondřej Luštinec Head of PR and Spokesperson

Newton Media provides data we use as a basis for everyday decision-making. When needed, the Newton Media team responds flexibly to specific requests, for example when tracking down information or adjusting monitoring settings.

B. Braun CZ/SK

Ing. Lucie Kocourková Spokesperson

What I value most about working with Newton Media is not only the reliable media monitoring, but above all the individual approach. The tailor-made quarterly reports make our strategic decision-making and communication planning much easier. Big thanks go to the customer team, especially Mr. Vladimír Novák, for his helpfulness, flexibility and always pleasant dealings.

T-Mobile Czech Republic

Patricie Šedivá Director of Communications

We appreciate the regular training sessions that systematically guide us through new features and help us use the tool's full potential. The workshops open up new ways of working with data and push our media analytics further. In our long-term cooperation with Newton Media we also value the client care. The team responds quickly, helpfully and proactively suggests solutions that ease our day-to-day agenda.

Nemocnice České Budějovice / Jihočeské nemocnice

Ing. Iva Nováková, MBA Director of Communication and Employee Care

We appreciate the professional approach and fast communication!

Want to join us?

We're not hiring right now, but we're always happy to meet anyone who enjoys new technologies and is drawn to our informal, family-like atmosphere.

We support non-profits and sustainable projects

We support non-profits and sustainable projects

We have long supported non-profit organizations, foundations and educational institutions. We also take part in projects focused on long-term sustainability and cooperate with organizations active in this area.

We take part in the activities of the Association for Social Responsibility and the Czech Business Council for Sustainable Development.

We are a long-term supporter of the OSF Foundation's Journalism Award, we support independent journalism and we take part in projects fighting disinformation.

In the media

How it all started

When the need to understand information was ahead of its time

The story of NEWTON Media began 30 years ago as a response to a very specific problem: how to make sense of the rapidly growing volume of media information and how to digitize monitoring.

Petr Herian had just joined a financial group as an IT guy, at a time when the group was building an extensive archive of newspapers and magazines. The number of articles grew quickly and manual processing was becoming unsustainable. In the era of the T602 word processor, he tried to obtain the content in electronic form – but it didn't exist.

Publishers then posed a fundamental challenge: if a way could be found to process the data electronically, they would cooperate. That's where the idea of NEWTON was born.

Our culture

Our culture

Company culture is one of the things we're truly proud of at NEWTON. We believe an atmosphere is created above all by people – that's why, when choosing new colleagues, we put great emphasis not only on expertise but also on character.

We don't run the company top-down. We give each other room to weigh in on projects, share opinions and look for the best solutions together. As we like to say: sometimes it's a bit punk, but it's worth it 😊